Definition: A retailer is an individual or company that buys products from a manufacturer or wholesaler and sells them to end users or customers. In a sense, a retailer is an intermediary or middleman that customers use to get products from the manufacturers.

The retail system has been in place forever. It works like this. Manufacturers design and produce goods and products, but they rarely ever market and sell them to customers directly. Being able to produce goods is much different than being able to sell the goods to end-users. This is why most manufacturers stick to producing.

Retailers are experts in marketing, sales, merchandise inventory, and knowing their customers. They purchase the goods from the manufacturers at cost and market them to consumers at retail prices. When you are paying the retailer for working with you, it is his responsibility to meet the standards of performance that you have set for the business. If the retailer has forgotten those standards, you can send legal notice for settlement. For more adept information or legal help regarding the procedure of sending a legal notice in Noida, Greater Noida and Noida Extension connect to us through Easy Drafting.

A legal notice is a formal communication to a person or entity informing them that you intend to undertake legal proceedings against him/her. It is a step taken before filing a suit, and is meant to warn the other party that legal action may be taken against him/her, if they fail to comply with some specified condition.

How to Send a Legal Notice

Step 1

Connect with a lawyer who has good drafting skills. The notice can be sent in any Indian language, although usually, English is the preferred choice for my clients. The notice should be addressed to the person against whom you have the grievances.

Step 2

In your consulting session with the lawyer, please explain the information in detail – along with the names of parties involved, addresses, dates when commitments were made and not honoured, challenges and issues faced, any previous attempts at dialogue, etc.

Step 3

The lawyer carefully studies the information you have shared, makes the relevant and required notes in the conversation with you, and seeks any additional information, if required.

Step 4

The lawyer then drafts the notice in a legal language – clearly mentioning the reason for sending the notice, all previous communications regarding the cause of notice and to offer the addressee a reasonable time (say 15 or 30 or 60 days to settle the matter through negotiation and by performing the desired action).

Step 5

The notice is duly signed by both the client and the lawyer. It is either sent via registered post or courier, and the acknowledgement is retained. Usually, a copy of the notice is retained by the lawyer.

Step 6

The expectation is that after the notice is received by the other party, they will reply back. But, as a standard (and often, the best) practice, the lawyer calls up the other party in some time.


  • By sending legal notice it can give a clear intention on the part of the sender to file a lawsuit for the purpose of resolving the issue to which the other party might respond immediately to save oneself from court proceedings.
  • A person can easily describe his grievance in a legal notice with the help of an Advocate.
  • Serving of legal notice gives an opportunity to the receiver of the legal notice, that is, the opposite party to resolve the issue cordially.
  • It acts as a reminder for the receiver of the legal notice about the acts that have intentionally or unintentionally have created a problem for the sender.



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